Sir Bob Cornelius Rifo ala The Bloody Beetroots is part producer, DJ and performer. He’s also the reason why thousands of fans shook their ish to “Shout” in the midst of this years Electric Zoo Festival in NYC. Part fear, part fun, spontaneity and surprise is all part of their success, and I’ll admit, I’m a wee bit obsessed…
If you didn’t wear your mask on stage, what would your costume consist of?
An angry old man with a cylinder on his head and a beautiful wooden stick with a classic silver dog’s head on the top.
How would you describe your new album? Any hints?
It’s all about chaos, freedom and music of course.
What are your vices?
I smoke…a lot!
With all the trends in mainstream EDM right now, how has The Bloody Beetroots continued to have such a consistent, cult-like following?
The Bloody Beetroots is not a genre; it does not belong to anyone and isn’t defined by anything. It is destroyed and rebuilt so that it can evolve constantly and can exist outside the trends. Bloody Beetroots is a world, a family and a creed.
Let’s say it’s your last performance ever… what would you close with?
I’d love to close with “Fly Me To The Moon”…
Tweet at them: @BloodyBeetroots
Answered by Sir Bob Cornelius Rifo
Photo Credit: Marie Jose Govea
What is your favorite track right now?
Feed The Dada. It’s so big and so hungry. No amount of bass keeps it from being hungry.
The 3 most important lessons you’d like to pass down to newbie DJ’s?
Just follow The Rules of Dada and you’ll be well on your way
What’s the one thing you haven’t accomplished thus far?
There are many things we haven’t accomplished yet. One thing we’d like to do is bring a huge grill on stage while playing and feed everyone red meat.
Technology plays a role in your work and live shows. How do you integrate visual and interactive into your performances?
We want people to feel like a kid in a playground where all is possible. Then run into a wall with a smile on their face!
What is the scariest thing you’ve ever done?
Eaten BBQ before a DJ set. Don’t try it if you haven’t. If you have, you know why it’s scary.
Bigger than ever in its fourth year, Electric Zoo’s technological advances helped transform the festival landscape. Intellitix’s RFID technology was again embedded in wristbands to help festival-goers enter quickly through the front gates. The stadium-scale Main Stage featured high-resolution motion-controlled video panels that created a massive sense of scale, which could be reconfigured live to create unique looks for each individual artist. The Riverside Stage included custom-designed 3D LED technology used for the first time ever at a live electronic music show. Meanwhile, the Hilltop Arena saw a wall of LED panels and mirrors set at specific angles, working in tandem to bathe the tent in a sea of lights and lasers. And over at the Sunday School Grove, original custom-designed school buses integrated LEDs with 3D projection mapping to create an immersive mixed-media experience. In every tent, club-quality sound systems enveloped fans with impeccable sound engineered by Integral Sound
The White Panda
Photo: Jordan Loyd for ElectricZooFestival.com
Ferry Corsten live at @ElectricZoo, New York, USA (August 31, 2012)
Take names on a Tuesday. Let’s do this.
Bingo Players Live at Electric Zoo 2012.
I can’t speak yet, so just listen.
One of the fastest-rising up-and-comers out of Toronto, ZEDS DEAD is composed of producers DC and Hooks, making some amazing hip-hop-influenced beats. DC and Hooks originally joined forces in 2004 as Mass Productions. As two of the hardest workers in electronic music, ZEDS DEAD’s tireless efforts have earned them an excellent reputation amongst a new generation of producers as artists without borders; genres hold no bearing over their music as they transcend style and form with ease.
Major goal you still have to accomplish?
DC: Make an album that I stand behind 100% and work with the people I aspire to work with.
Hooks: What he said, and I’d like to have a radio show.
How does technology influence your work?
DC: Technology is the basis for our work. Without things like the Internet and readily available recording software, it would have been a lot harder for a group like us to come up
Hooks: Electronic music wouldn’t exist without all the amazing technologies we enjoy in this day and age. The technology allows the artist to mess around and get creative, often taking it places it wasn’t intended. Take for example the sampler - whoever invented it probably just thought he was making a simple drum machine. I doubt he anticipated that it would inspire an entire genre (hip-hop) and producers like RZA would be using it to take a single horn note and pitch it down, reverse it, mix it with bass and other elements, and just create entirely new music. Technology inspires creativity in artists.
3 tracks we can expect to hear during your set this weekend?
DC: Gotta keep that element of surprise
What’s on your go-to playlist?
Kendrick Lamar – “Swimming Pools”
Big Krit – “What u Mean” ft. Ludacris
Little Dragon – “Twice”
Schlachthofbronx – “Dickie Riddim” ft. Warrior Queen
The Antlers – “Crest”
Ambalance – “Ritzy”
Santigold – “Disperate Youth”
Netsky –“ Love is Gone”
Bonobo – “The Keeper” ft. Andreya Triana (Banks Remix)
What was the best moment during your collaboration with rapper Omar LinX?
DC: Locking ourselves in a studio for a month, eating mad pizza and making bangers. Either that or playing out some of our tunes at festivals this summer, - it’s been unreal.
Hooks: Probably when we recorded the guitar bits for “Cowboy” with Ricky Tillo. I think we all felt like we were doing something interesting and different there. I also enjoyed the pizza.
Tweet at them: @WhosZed
Electric Zoo: Sunday, 7:45 pm, Riverside
Answered by Zackary Rapp-Rovan (Hooks) and Dylan Mamid (DC)
Photo: Marie Jose Govea
How do you prepare for Electric Zoo Music Festival? By remembering 365 days, at 365 BPM…. Electric Zoo. Ultra Music Festival. Coachella. Snowball Music Festival. Pacha. Ibiza. New York. Miami. Dance. Moby. Kaskade. Afrojack. 12th Planet. Bassnectar. Zeds Dead. Snoop Dog. Carl Cox. Tiesto. Calvin Harris. GO.
Music: DJ Rehab x Crystal Fighters
This Follow Friday, is dedicated to dear friend who comes once a year, who always knows what I want to hear. The three-day dance party on Randall’s Island has no shortage of new acts and new tracks. Be you a power-pit-player or a VIP best, New York’s famed Electric Zoo Festival is back, and greener, bigger and louder than ever. Here’s my roundup of not to miss moments on the 24-acre island for 12-hours-a-day over Labor Day…
For a chameleon collaborative sound, serious tech inclination, and a “how does everyone not know about this?” moment.
To relax while you rage with the you-can’t-get-in-door at the Gansevoort club’s private reserved raised seating and waitress table service in the Main Stage VIP area or Sunday School Grove.
Add a little bit of Belgium bass in your life…
Best Buy Theater.
The big boys came out to play with after parties in badass venues.
Maya Jane Coles.
New girl on the block is a first-timer to the fest.
Electric Zoo, 2011.
I’ve been to a lot of festivals this year. I’ve interviewed a lot of artists, I’ve downloaded a lot of sets, I’ve planned out my get-a-reaction-from-the-crowd outfits and I’ve mapped out my recovery. So post Ultra Music Festival, Coachella, Governor’s Ball, Snowball, Mad Decent, Escape to New York and a stint in Myknonos, I was expecting a whole lot of the same. Except for the usual can’t eat, can’t sleep, can’t stop tapping my feet cycle, this year’s Electric Zoo proved me, and many other festival fanatics, delightfully wrong.
The three-day dance party on Randall’s Island had no shortage of new; new acts, new tracks and new grass (really!) filled the 24-acre island for 12-hours-a-day over Labor Day Weekend. The festival grounds had an upgrade too: a well thought out floor-plan made the trek from the Sunday School Grove Tent (packed with acts like Luciano, Gui Boratto, Carl Cox and Richie Hawtin) to the Mainstage (Tiesto, Armin Van Buuren and David Guetta) surprisingly do-able. And with over 100 DJ’s to decide between, the well thought out plan made set hopping an unusually fun part of the gig.
Despite the record number of attendees (over 85,000 fans), Electric Zoo didn’t lose its sense of ease and comfort. Thanks to an increased number of restrooms, a variety of food vendors and use of RFID wristband technology, which minimized entrance time, there were no lines to be found. And when you wanted to dance deep inside the tent, there was an actual dance floor and ample space to do so. When you’re talking about music marathons, these are small details that many festival producers overlook, the small details that can make a great event into an exceptional one.
Zoo-goers wasted no time arriving on Friday for Josh Wink and High Contrast. The Dutch duo, Sunnery James & Ryan Marciano, came with a serious set full of hard beats and high energy. The post-work crowd came in time to catch Gareth Emery, Europe’s favorite dance party producer, and Feed Me, a new dub-stepper on the Mau5trap label. Carl Cox (and his infectious smile) brought some Miami techno to the Sunday School Grove tent, while Max Vangeli and Antoine brought the Size Matter’s sound to the Mainstage. But it was Moby who caused the most mayhem during his show at sundown, and Tiesto, who ended Day 1 with a flood of confetti into the dark night sky.
Saturday was all about the tents: SBTRKT, Guti Live, and 19-year-old wonder, Porter Robinson, proved why they’re three of the hottest new acts on the scene. Beardyman (Darren Foreman) beat-boxed some Bob Marley, and played one of the weekend’s most innovative sets. Sander Van Doorn set the mood with his impeccable, technical trance followed by a night of big-room sound with back-to-back Dirty South (who covered for Martin Solveig on Friday), ATB and Ferry Corsten.
The heavy bass from 12th Planet, Skrillex and Bloody Beetroots could be felt from the FDR. 12th Planet stood backstage as Skrillex, who describes his sound “a mix of dubstep, electro and glitch all thrown together,” took over the minds and bodies of thousands of fans who turned the tent into a nineties mosh pit. 12th Planet’s set followed suit, with screeching sounds and screeching fans as dove head first into the crowd. Bloody Beetroots Death Crew 77, the Italian trio of Sir Bob Cornelius Rifo, Tommy Tea and drummer Battle, mixed the madness of their most famous track “Warped,” with the surprise of live guitar, drums and punk-rock vocals. While the masks may have scared some fans away, it was easily one of the most electric shows in Zoo history.
On Sunday, Gramatik, Alesso and EDX rocked out to a packed house, despite their early time slots on Day 3. Calvin Harris, Afrojack and Armin Van Buuren took over the Mainstage and while the sounds were a bit all over the place — let’s not forget the adorable yet odd open-format performance by Snoop Dog, and the out-of-place yet delightful performance by Chromeo — the A-listers pulled it off, and kept the massive crowd in one place for most of the day. Those who wandered off hit up Diplo, Boyz Noize, Infected Mushroom, Fake Blood and Richie Hawtin, but the cult-chords of Armin Van Buuren brought the festival to a final close.
There’s a stigma that comes with electronic music — and in some cases, it may be appropriate — but there are also many reasons why thousands are flocking to bass boot camps like Electric Zoo. It’s not the first or the largest electronic dance event in the United States, but it’s certainly one of the most exhilarating. Standing in the middle of Bloody Beetroots during “Warped” was an adrenaline rush on par with my first skydive in South Africa… (and we all know how I feel about a good ol’ skydive).
The duality of exhaustion and energy, and the challenge of fighting through the fatigue and heat for something you love is part of the appeal. And in the end, the fans who stand are the ones who believe in the escape of electronic dance music, the power of letting go and the chance to dance it all away. Screaming, jumping, fighting to catch that one, last drop with 30,000 like-minded people? Well that’s what Electric Zoo is all about.
Electric Zoo Mix by Stephen Milner
No Explanation. Forks Required….. Get feeding!
Paint by numbers. Last year, over 50,000 fans descended upon New York City’s Randall’s Island as over 67 DJ’s, producers and live acts banded together for Electric Zoo, New York’s Electronic Music Festival. Now in its third year, the fan favorite is back and bigger than ever with more than 100 (yes, 100) acts including Afrojack, David Guetta, Tiesto, Chromeo and more.
From the heavy hitting house of Boyz Noize to the trance tunes of Armin Van Buuren, the new sounds of Guti to the classic beats of Moby, there’s something for the dance fiend in us all. While loyalist are mapping out their plan of attack, here’s the scoop on the DJ’s must play track….
JetsetFarryn: “If you could drop just one track at this year’s Electric Zoo, what would it be?”
Amin Van Buuren (Farryn + Armin = Farmin).
Sunday. 9:15PM. Main Stage.
Track: “In And Out Of Love" Bootleg
Why: “I did a special bootleg version of my single “In And Out Of Love” for my summer sets. People really still seem to love that song. Plus, the video just went over 100 million views on youtube making it the 12th most watched video on youtube ever! Crazy!!”
Friday. 9pm. Main Stage.
Track: Maximal Crazy by Tiesto
Why: “My new tune Maximal Crazy. Because its a festival banger!”
Friday. 2:20 PM. Main Stage.
Track: Whisper by Vangelli
Why: “I would drop our up coming single called “Whisper”. It’s a track Antoine and I did which features vocals from Example. This record really describes our sound - it has a lot of meaning and emotions. It’s a record I am most proud of to this day. It was magical, we finished the vocal cut in one take. It was just bound to happen.”
Sunday. 1:15 PM. Mainstage.
Track: Calling by Alesso & Ingrosso
Why: “That would be my new track "Calling," with Sebastian Ingrosso because it’s one of the most emotional tracks I’ve ever done. I’m really looking forward to seeing the reaction of the crowd at Electric Zoo as it will be the first time I play it for an American crowd.”
I love nothing more than dressing the part… especially when the part let’s me play a punk-rave princess. We’re no strangers to the bangers, but this year Electric Zoo is three days, four stages, three outfits. Let’s do this.